Grouped story
Apple registers new ‘gen AI’ subdomain ahead of next month’s WWDC keynote
Apple has registered a new subdomain, genai.apple.com, signaling a major focus on generative AI at the upcoming WWDC 2026. This event is expected to showcase advancements in Siri, including enhanced contextual understanding and a new app that allows text-based interactions. The updates are part of Apple's commitment to fulfill promises made at WWDC 2024 and introduce new functionalities powered by a partnership with Google.
Key points
Apple's new subdomain, genai.apple.com, hints at significant AI developments.
Siri will gain enhanced contextual understanding and new app functionalities.
A new Siri app will allow users to access past conversations and chat via text.