Report: iPhone Air is about twice as popular compared to the Plus model it replaced
iPhone Air surpasses Plus model in popularity.

Recent data from Ookla reveals that the iPhone Air has achieved approximately double the popularity of the iPhone 16 Plus during the launch period of the iPhone 17. While it remains the least popular model in the iPhone 17 lineup, its sales performance significantly surpasses that of the outgoing Plus model, indicating a successful market entry for Apple’s new design.
Key Takeaways
- 1.
The iPhone Air captured 6.8% of usage during its launch period, nearly tripling the Plus model's performance.
- 2.
In South Korea, the iPhone Air achieved an impressive 11.2% market share.
- 3.
The iPhone Air outperformed the Samsung Galaxy S25 Edge by more than 3x in domestic popularity.
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