The Verge·3 min read

Prediction markets want the Oscars to be your gateway drug to betting on everything

Kalshi partners with Rotten Tomatoes for Oscars betting insights.

As the Oscars approach, prediction market platform Kalshi is partnering with Rotten Tomatoes to integrate real-time betting data into its awards coverage, reflecting a growing trend of using prediction markets for gambling on entertainment events. This collaboration aims to provide fans with insights into public sentiment while Kalshi experiences a surge in trading volume, indicating increased interest in Oscars betting.

Key Takeaways

  • 1.

    Kalshi has seen significant spikes in trading volume ahead of the Oscars.

  • 2.

    The partnership with Rotten Tomatoes aims to integrate real-time betting data into awards coverage.

  • 3.

    Fans are increasingly focused on box office metrics to gauge a film's success.

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Prediction markets want the Oscars to be your gateway drug to betting on everything | Trace