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The Verge·2 min read

Dairy Queen is putting an AI chatbot in its drive-thrus

Dairy Queen introduces AI chatbots in drive-thrus.

Dairy Queen is rolling out an AI chatbot in its drive-thrus across select locations in the US and Canada, aiming to speed up service and encourage upselling. Developed by Presto, the chatbot achieved a 90% accuracy rate during testing, indicating its potential to enhance customer experience without the frustrations seen in other chains' AI implementations.

Key Takeaways

1.
Dairy Queen's AI chatbot, developed by Presto, aims for 90% order accuracy.
2.
The rollout will occur in select franchises across the US and Canada.

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Dairy Queen is putting an AI chatbot in its drive-thrus | Trace