Bloomberg Technology·2 min read

xAI Sends Engineers to Client Sites to Win Business from OpenAI

xAI targets corporate clients to compete with OpenAI.

Elon Musk's xAI is taking a direct approach by sending engineers to the offices of potential clients to win business from competitors like OpenAI and Anthropic. This strategy has already proven effective, as evidenced by Shift4 Payments' decision to replace OpenAI's ChatGPT with xAI's Grok following on-site support from xAI engineers, while still using Anthropic's Claude for coding tasks.

Key Takeaways

  • 1.

    xAI's Grok is set to replace OpenAI's ChatGPT at Shift4 Payments.

  • 2.

    Shift4 Payments plans to continue using Anthropic's Claude for coding tasks.

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